Nuts and Bolts

Our strategy development delivers:

• Unique value proposition

• Product positioning and offer

• Predictive and prescriptive data-driven messaging

• Testing hypotheses and projections

• Brand voice

• Relevant audience targeting

• Communication planning and budgeting

• Tactics (including personalization, localization, affinity targeting)

• Tools and technology optimization

• Response and revenue generation

• Conversion methodologies

• Ruthless scrutiny of how it all worked and what to improve

• A pathway to and arrival at better results